
brand collabs
Partnering with women’s sports is a smart move!
Looking to activate your brand with female athletes? We make it easy. Whether you're launching a campaign, building awareness, or driving engagement, we help you connect with the right marketing opportunities and make it count.
For brands looking to reach one of the most passionate and loyal fan communities in sports. Today’s women’s sports fans are showing up, online and in stadiums, driving record-breaking engagement across platforms. In 2024, NCAA women’s basketball outdrew the men’s championship in viewership for the first time, while the WNBA saw a 200% increase in national TV viewership and record attendance across arenas. A 2023 study by The Fan Project found that 63% of women’s sports fans are more likely to purchase from brands that sponsor women’s teams or athletes. As interest continues to surge, brands that invest now can build deep connections with this rising audience and stand out in a crowded market.