about
now is the time for women’s sports to generate revenue
We treat women’s sports like the business it is, because when you do, everything changes: more fans in the seats, more eyes on the screen, and more money coming in. Top women’s college programs are drawing record crowds, but many still face barriers, not because the product isn’t strong, but because the infrastructure hasn’t fully caught up to the opportunity.
the problem isn’t the product, it’s an outdated playbook
At Women’s Sports Xcelerator, we see women’s sports as one of the biggest untapped opportunities. The market demand is growing. What’s missing is a playbook built specifically to grow the women’s fanbase.
We partner directly with leagues, teams, and athletic departments to grow the business of women’s sports.
Founded by Kari Mills, a former athlete turned sports marketer, Women’s Sports Xcelerator is unapologetically built for women. We stay close to the ground, work inside the community, and partner with programs ready to turn momentum into growth.
Kari Mills, the founder of
Women’s sports xcelrator
Kari Mills is the founder of Women’s Sports Xcelerator, a company that helps women’s college programs grow revenue, build community, and strengthen their brand. Women’s Sports Xcelerator partners directly women’s team to increase visibility and grow the fanbase.
A former athlete with deep product development and brand strategy experience, Kari has worked with global brands like Gatorade, Nike, the NFL, NCAA, and Life Fitness. Now, she’s bringing that expertise to build the women’s sports fan pipeline.
…and the game changed…for good.
